Adopt’
To improve the shopping experience, multichannel strategies are created within the physical shop using integrated digital tools that ensure greater profitability. HMY design personalized software for this project due to the needs detected in the consulting phase.
- Installation and management of digital signage.
- Ad hoc design of furniture using integrated technology.
- Makeup stations.
The fragrance wall has made perfume sales at the Belle Epine store account for 45% of total sales. Before the start-up of this tool, they were 30%.